To tie in with its role as a principal partner of the COP26 conference, Microsoft has released research conducted with Goldsmiths, University of London showing that businesses are failing to meet climate change targets.
Technology has a key role to play in helping organisations meet their climate change objectives, but the industry itself recognises that there is also a need for IT to become a cleaner sector.
The research from Microsoft reveals that there is a strong ambition and strategic vision on sustainability within UK organisations. However, the survey found that most business leaders are struggling to translate that intent into action, with three-quarters of firms (74%) described as having “one foot in and one foot out” on sustainability.
Discussing the findings, Hugh Milward, general manager for corporate affairs at Microsoft UK, described the challenges as “a burning platform”, adding: “The clock is ticking. The faster we understand this, the more we can do to keep the world at a 1.5° [rise in ocean temperature].”
The report, based on surveys of more than 1,700 UK business leaders and 2,150 employees, found that 41% of UK companies are on track to meet the target for net-zero emissions by 2050, which means that 59% of the UK organisations that took part in the surveys expect to miss the 2050 emissions target.
Learning from Covid response
Chris Brauer, director of innovation in the Institute of Management Studies at Goldsmiths, University of London, believes that global collaboration, as experienced during the pandemic, is needed to combat climate change. “There is a positive desire to raise ambition and a willingness to partner,” he said.
Brauer said he has seen pre-competitiveness in a number of industry sectors, where stakeholders agree to raise the overall baseline in terms of lowering their carbon footprint before they start competing. “It is similar to Covid,” he said. “We see real opportunities to take action. Leaders are good at unlocking networks and getting multi-stakeholder buy-in.”
This collaboration drives forward market design, regulations, adaptive infrastructure and renewable supply chains. In Brauer’s experience, the business case is starting to make sense. “There is a real urgency to take action,” he said. “Some things are easier to achieve in the near term, while others are only feasible in the medium to long term.”
Businesses need established pathways to carbon neutrality, he said. For instance, the current crisis on the price of gas has projected hydrogen into the headlines as an alternative fuel source that could potentially be generated using clean electricity. Although it may take a while to achieve this, Brauer said that just like during the pandemic, researchers are being spurred on to make hydrogen a viable fuel source.
Metrics and frameworks
Accurate metrics are key to enabling businesses to measure where they are and the effectiveness of their carbon-reduction strategies.
Microsoft’s Milward said that in a supply chain, such metrics can help businesses to make marginal gains over time and so design waste out of their business processes. AO.com, for instance, has focused on a circular economy, setting up its own UK recycling centres. The company hopes to sell new products based on the old products it collects from customers. It has also partnered with eSpares to supply spare parts.
Interestingly, e-waste is something members of the BCS,the UK’s Chartered Institute for IT, believes needs addressing. Alex Bardell, chair of the BCS green IT specialist group, said: “Most people working and leading in the IT profession agree that digital technologies should be at the heart of government and industry’s strategy to reach net zero. That can be achieved by a tech industry that defines its professionalism by prioritising actions like reducing e-waste, which is already in focus thanks to the chip shortage.
“Rather than being dependent on new devices as soon as we have a failure, the ‘right to repair’ legislation should be starting to make it easier for people to extend the life of their devices. If the starter-motor failed on your car, you would go to the garage and get a new part, rather than chucking the car away.”
Axelos, a sponsor of the COP26 E-alliance, is responsible for developing the ITIL framework and Prince2. It has worked with the Department for Environment, Food and Rural Affairs (Defra) to recognise the importance of sustainability in IT within ITIL 4.
Chris Howes, Defra CDIO and SRO for sustainable technology across government, said: “Defra has been working with Axelos on sustainability and IT service management for a couple of years now. We have to recognise that sustainability and our impacts are becoming more global in nature.”
Axelos CEO Mark Basham said: “We knew right from the early conversations [with Defra] we had back in 2019 that we would be able to play our own role and bring sustainability into the ITIL framework. By doing so, we are able to support organisations that are considering the social and environmental impact of their operations.
“This has become a hugely important topic within the IT and digital space. Organisations can no longer sit back and wait for others to take climate actions. We all have to take responsibility and act now.”
